Customer engagement encompasses all of the experiences and touchpoints a customer has with an organization’s products, services and employees. Forbes recently published its latest list of the top 50 Most Engaged Companies. These organizations offer consistent experiences, perform customer data analyses and design their teams in a matter that enables employees to prioritize the customer….
Category: Sales Skills
Have you set yourself up for success this year?
Have you set personal and professional goals for the New Year? Did you take time to reflect on last year’s performance to identify the obstacles that hindered your success? Perhaps you encountered challenges, so you lost hope and gave up? Dale Carnegie said, “Most of the important things in the world have been accomplished by people who have kept…
Four Reasons to Use Testimonials in Sales
Today, 92% of consumers incorporate product and service reviews into their online purchase decision1. Positive reviews are a critical component of an organization’s branding and marketing strategies because they instill trust and loyalty. Since third party reviews are so very effective, it’s difficult to imagine why many sales people don’t leverage them when selling their products…
When communicating with others, do you compel them to take action?
Think back to the last time you tried to persuade someone to your way of thinking. Did you speak with sincerity, confidence and excitement—and use congruent body language? If not, you’re not alone. It’s difficult to communicate effectively with verbal and non-verbal congruency unless you’ve learned how to do it. Most people don’t realize that a person’s…