Consumers are increasingly being influenced to make purchase decisions as a result of social networks. By using social data to track consumer behaviors, marketing managers are leveraging this medium to drive sales campaigns and increase revenues. Since social media is such a powerful force in terms of getting in front of a wider range...
Read More »
In terms of those who hope to start or grow a new business this year in Alabama, there is some good news. The Small Business Lending Fund (SBLF) signed into place by President Obama may make it more possible to get more capital through local banks. According to the Birmingham News “The SBLF is...
Read More »
Determining what the cause is for low morale in a corporate environment is challenging even to the most seasoned HR teams. Whenever staffers become negative, and it can happen at all levels of the business, it will affect the business. Is it happening in your business? If employees are late to work, absent or...
Read More »
Have you thanked your clients lately? Creating thank you notes for business clients is not always easy to find time to do. However, they can be very effective forms of communication. A hand-written note can go a long way to show your appreciation, but it can also make an impression on those clients, so...
Read More »
Teamwork is a necessary component to any successful business. Even when jobs are significantly different, all businesses personnel need to be able to work as a team to complete tasks. Team-building, then, is a very important component to creating success within the organization. Building a team is not as easy as it may seem,...
Read More »
When one mentions the concept of mentoring, immediately most people think about the benefits of this for young people or new college grads. However, there are many rewards in being a mentor as well, acting as an influencer of ideas and values – and getting interested in what other people are doing. In fact,...
Read More »
Everyone loves a good yarn once in a while. You know, a tale that intrigues others and gets people excited about what you are saying? As a sales pro, how well you can share information in the form of a true story can make a big difference in your career. There’s a secret in...
Read More »
Have you encountered challenges with grumbling co-workers, low performing team members, or colleagues who move at the speed of molasses? This could be because of a complete lack of motivation and low morale. When this happens, you may become to feed into this negativity, which only serves to make things a lot worse. It’s...
Read More »
Cold calling. The very sound of that phrase sends even the most seasoned sales pros running out of the room. However, in many industries, cold calling is the lifeblood of the organization because of its effectiveness in connecting with potential clients. Even in an age where e-mail, social networking, and webinars are replacing old...
Read More »
For many, the path to leadership seems like a complicated path of personal and professional decisions that no one could possibly anticipate. Even the unlikeliest of leaders has often walked through some tough things, bringing along a series of life lessons that eventually led to a degree of success. But, when it comes to...
Read More »
